
In 1984, they released a new computer, the Macintosh, together with a hip, counterculture marketing campaign. The Lisa 2, made in 1984 and named after Jobs’ daughter, is shown here on display in Paris, France. In 1983, economists estimated that Apple was swiftly losing ground to its biggest nemesis, IBM. The company released a number of personal computer models, including the Apple III and the Lisa, but they had technical difficulties or marketing issues and sold poorly.
#Steve jobs success story full
The revolution was in full swing, but Apple was beginning to grow stagnant. In 1980, on its first day of public trading, Apple Computer Company was valued at $1.2 billion dollars. The two Steves had found a niche in the computer industry that would go on to help ignite a personal computing revolution. In only three years, Apple’s sales exploded to around $200 million. In 1977, they introduced their next model, the Apple II, which earned them nearly $3 million in its first year. When it was finished, the Apple I came with an affordable price tag of $666.66, earning Apple almost $800,000.
#Steve jobs success story free
They began by selling individual circuit boards while spending their free time designing the prototype of a full computer that they could market to personal users. Pictured is the Los Altos garage where Steve Jobs and Steve Wozniak built the first Apple computer in 1976. In 1976, at the age of 21, Jobs started the Apple Computer Company together with Wozniak. Wozniak had been attempting to design a smaller, more personal computer, and Jobs was soon drawn to the hypothetical device’s marketing potential.

Jobs met an old high school friend, Steve Wozniak, at a computer club meeting. They were too big and expensive for individuals, even though their components were clearly on a trajectory toward becoming smaller and more powerful. Most computers in those days were giant mainframes made for large companies. In 1975, Jobs began to see an opportunity in the computer business. After only one semester at Reed, Jobs dropped out and left his job at Atari to spend a summer traveling around India studying their many religions. Two years later, he took a job with Atari, designing videogames. In 1972, he went to Portland, Oregon, to attend Reed College. As a teenager, Jobs enrolled in Hewlett-Packard’s Explorer Club and went to lectures at the company’s nearby plant.

He spent many hours working with electronics in the workshop of his neighbor, who happened to be a Hewlett-Packard technician. Institutions Reed College, Apple, Pixar Contributions Aesthetic design and typography in computing, Apple company, Apple computer, Macintosh computer, iPod, iPhone, iPadĭuring his childhood, Jobs was less interested in group sports and activities and more interested in gadgets and electronics. Quick Facts Full Name Steve Jobs Birth FebruDeath OctoNet Worth ~$7 billion AwardsĬhildren Four – Lisa Brennan-Jobs, Reed Jobs, Erin Siena Jobs, Eve Jobs Nationality American Place of Birth San Francisco, CA Fields of Expertise When Jobs was 6 years old, they moved to a town near Palo Alto, California, where silicon was in the air and the electronic industry was just beginning to buzz. Early lifeīorn in 1955 in San Francisco to Syrian and Swiss-German parents, Steve Jobs was adopted by Paul Jobs, a machinist and veteran of the Coast Guard, and his wife Clara Jobs, an accountant. His vision of inexpensive computers designed for regular people helped launch the personal computing industry.

He cofounded the Apple company and oversaw the invention of the Apple, iMac and Macintosh computers as well as the iPod, iPhone and iPad. Steve Jobs was an American entrepreneur, computer designer and businessman. He died in 2011 at the age of 56 after a lengthy battle with pancreatic cancer. Steve Jobs was an American entrepreneur and personal computing visionary who became a cultural icon.
